SIMPLE! How are the billions of people that use the Internet daily going to find you if you’re not even online?
One of the most tedious tasks in order to build your brand or advertise your business is the construction of your website. Sure, there are now hundreds of websites that claim that they can help get your business online in mere minutes using their platform. The problem is the overwhelming majority of these websites are not sufficient in terms of search engine optimization, have little to no real support, and overwhelmingly rely on algorithms that are outdated and unable to perform even some of the most basic of tasks.
When we construct the website we build to suit the needs of each and every customer that comes to us. If you need a calendar in order to show when you’re available, we can do that! If you need a highly responsive script that also works on mobile phones, he can do that! If you’re attempting to stay up-to-date with the latest algorithm changes in Google in order to ensure that your website stays ranked in the first page, we can do that!
The purpose of a proper web design with proper search engine optimization is not only to advertise your business, but it’s also to keep customers updated with the latest changes your business has made. Take for example if you run a restaurant and you constantly update your menu. Instead of sending out menus that could cost hundreds of dollars each time they need to be reprinted, you can simply update your website with the latest changes in pricing, or add the latest dishes that will be on the menu.
Another reason for owning a website that properly advertises your business is to ensure that search engines and mobile maps send you customers that are actually looking for what you’re selling. Take for example if you want a pizza shop in a highly trafficked area water down a side street that most people don’t visit, how are you supposed to compete with the people that are not physically walking by her driving by your business like the competition that is located on the main road just a few hundred feet from where you are? Simple! You have a website that will show the address of your business, which is then picked up by search engines and listed on their map, as well as the massive other sites such as Yelp, Foursquare, Mapquest and Waze, among others.
And one of the final reasons to own a website is to also use it to engage your customers on a daily or weekly basis by using email marketing. When customers come to your website or enter your business one of the most efficient ways to stay in contact with those customers is an updated email list. This list will ensure that you constantly keep your customers updated with the latest events, or deals that you are offering.
So what are you waiting for? Let’s work together and get your business up and running on the Internet and increase the likelihood of your business being found.