How to intelligently use Google’s different keyword matching options
To master Google Ads, there are many concepts to master to master. However, some of these concepts will be much more important than others. This is particularly the case for keyword matching options. If you’re a beginner in the wonderful world of Google Ads, you’re invited you to read this guide carefully. Are you ready ? Let’s go then. The…
A Comprehensive Guide to YouTube TrueView Ads for Marketers in 2021
YouTube Ads has evolved over the years since it was first introduced, now they offer YouTube TrueView Ads for marketers. It has proved to be an effective marketing tool for businesses all over the world. The platform ranks among the biggest for advertisers. YouTube stands as the second largest search engine after Google. It boasts of over 1.9 Billion monthly…
Everything You Need to Know About Google Gallery Ads
Quick question: Between the Google Search network and the Google Display network, which of them allows you to build your brand or promote your business with compelling visual imagery? Your answer is likely to be the Google Display Network and rightly so because the Display Network is usually seen as the hub of visual-based advertising as regards to Google Ads….
Local SEO: How to Improve Your Search Ranking in 2021
Do you have a local business and you want to improve your ranking in Google maps, and in the search engines? If your answer is yes. Then you clicked on the right link! A HubSpot research show that, over 40% of all Google searches is local. Even with such number, a lot of local businesses, over 50%, haven’t claimed their…
Growing Your Business with Google Ads
TABLE OF CONTENT What is Google Ads ? What are the Benefits of Google Ads to local business owners? Does Google Ads Really Work? Google Ads vs. Printed Newspaper Ads Getting Started with Google Ads Tips on using Google Ads What is Google Ads? Google Ads is an online advertising service or program created by Google that allows a company…
Bad Web Designers are Crushing Your Business, Here is what to look for…
Bad web designers are hurting businesses across the web, here are some stories explaining how, as well as things business owners can look for to keep them from doing it to their own business’s website. Recently I’ve had numerous business owners tell me “no thank you, we have a web designer” after I gave them a laundry list of errors…
13 Ways a Facebook Fan Page is Killing your Companies Online Growth
Using a Facebook Fan page for your business’s website? Well, nearly a decade ago almost every single business would advertise on commercials how you can find their Facebook fan page and follow all their updates, that ship sailed years ago along with cargo pants and Avril Lavigne’s popularity. What is the reason for that you ask? As Facebook continues to…
SEO Checklist : 18 Insider Tips to Increase Your Website Rankings
Search engine optimization a.k.a. SEO, is imperative for any business to grow online. What was formally spoken of in passing by even established website owners with a huff and quickly followed by a “we don’t bother with that” is no longer optional. Over the years we’ve all heard phrases like “if you build it, they will come“… But how will the…